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Home / Search engine optimisation (SEO) tools

Free online search engine optimisation (SEO) tools

There is a lot of free search engine optimisation (SEO) tools available on the internet. They will help you optimise your website, analyse search engine positions, research your competitors.

Keyword suggestion tools

Search Term Suggestion Tool
http://inventory.overture.com/d/searchinventory/suggestion/
Displays how many times a certain keyword was searched for at Overture.com. Shows all related searches for the entered keyword. A good measure to use in determining frequency of search among related keyword phrases.

Google Adwords Keywords Suggestions
https://adwords.google.com/select/main?cmd=KeywordSandbox

Keyword Research Tool
http://www.webmaster-toolkit.com/keyword-research-tool.shtml
The Keyword Research Tool will help you research appropriate words and phrases to include in your webpage's body text to aid in promotion. Simply enter the sort of word of phrase you wish to be found under, and the tool will suggest some additional words and phrases you can think about using.

Free Keyword Suggestion Tool (Wordtracker Suggestion Tool & Overture Bid Tool Combined
http://www.digitalpoint.com/tools/suggestion/
This is a handy little tool will show you the results of your query from both Wordtracker and Overture for determining which phrases are searched most often.

Search Engine Optimisation analysis tools

Search Engine Optimisation Tool
http://www.instantposition.com/seo_doctor.cfm
Test your web site performance with this free search engine optimisation tool that analyses your page, scores your web site and gives you expert seo tips to improve your positioning.
The SEODoctor is an SEO software that can help you quickly spot problems or performance issues that you may easily overlook. It is also designed to score your pages based on the important elements such as the title and content and does not rely too heavily on keyword densities. Although automated SEO tools can save time; nothing replaces the human eye when it comes to search engine optimisation and the readability of your pages.

Keywords density analysers

Keyword Density analyser
http://www.ranks.nl/tools/spider.html
Research your keywords and general page properties from an seo point of view.. Shows your keyword density and placement (prominence). The tools features options to show the page's headers, page elements, outgoing links and more. It will warn you when it detects possible stopwords, adult words and 'poisonwords'.

Keyword Analyser Tool
http://www.webmaster-toolkit.com/keyword-analysis-tool.shtml
This tool reads the body of the page you specify and gives a report on what words are used, and how many times they are used.

Keyword Density & Stopword, Noun and Verb Density Analyzer
http://www.stargeek.com/keyword_density.php
Stargeek's own keyword density analyzer (it also features stopword, noun and verb density analyzing). This keyword density tool will generate a report on the densit and diversity of keyword, stopwords nouns and verbs on a given url

Search engine ranking tools

Search Engine Rankings
http://www.mikes-marketing-tools.com/ranking-reports/
Instant, online reports of web site rankings in 7 top search engines, including Google, Yahoo! Search, MSN, AOL, Teoma (Ask Jeeves), AltaVista, AllTheWeb, and the top 3 web directories; Yahoo! Directory, Open Directory (Dmoz), and LookSmart - FREE!

Search Engine Position Checker Tool
http://www.webmaster-toolkit.com/search-engine-position-checker.shtml
This tool checks whether your website appears in the first fifty results in major search engines for your chosen keyword or phrase.
If the URL is present, it will output what position it occupies. As an additional feature, the tool also informs you if any other URLs from your domain appear in the search results.

Free Search Engine Keyword Tracker & Keyword Ranking Tool
http://www.digitalpoint.com/tools/keywords/
This utility can be used to check search engines for keyword ranking and track search engine ranking for your various keywords over time.

Keyword Verification
http://www.marketleap.com/verify/default.htm
This tool checks to see if your site is in the top three pages of a search engine result for a specific keyword. It's important to be in the top 3 pages of a search result because most people using search engines don't go past the 3rd page.

Search Engine Saturation tool
http://www.marketleap.com/siteindex/default.htm
simply refers to the number of pages a given search engine has in its index for your website domain. Not all search engines report this information but enough of them do to create some meaningful benchmarks for your search engine marketing campaigns.

Link popularity tools

Link Popularity Tool
http://www.instantposition.com/link_popularity_check.cfm
This tool measures the total number of links or "votes" that a search engine has found for your website.
This is a pretty cool tool because as well as tabulated data it also produces a nice graph of the resulting data. One final key element of this tool is its ability to compare your website to your competitors to help you with your overall marketing strategy.

Link Popularity Check - Marketleap Search Engine Marketing Tools
http://www.marketleap.com/publinkpop/
Link popularity check is one of the best ways to quantifiably and independently measure your website's online awareness and overall visibility. Simply put, link popularity refers to the total number of links or "votes" that a search engine has found for your website.

Link Popularity Check
http://www.widexl.com/remote/link-popularity/
Widexl designed this link popularity tool for to check link popularity from websites. The Link Popularity analysis script will search Google, AltaVista, MSN, HotBot, Lycos to determine how many pages are linking to your web page.

Return On Investment (ROI) tools

Pay Per Click ROI calculator
http://www.bplans.com/common/calculators/ppcroi.cfm
This tool calculates the Return On Investment for a Pay Per Click campaign.

ROI Calculator
http://www.pageviews.com/resources/roicalculator/index.cfm
Use this calculator to determine the ROI (Return on Investment) of a search engine marketing campaign. Just enter your program costs and projected program results under Input and click Calculate to instantly calculate the estimated ROI and other pertinent details like cost visitor, cost per new customer, and more.

Crawler simulation tools

Lynx Viewer
http://www.delorie.com/web/lynxview.html
This service allows web authors to see what their pages will look like (sort of) when viewed with Lynx, a text-mode web browser. Useful to see how your page is seen by a search engine spider.

Stargeek's crawler simulation tool
http://www.stargeek.com/crawler_sim.php
This seo tool will allow you to see what search engine spiders see when they index your page. Simply input your url (http://www.domain.com) and submit.

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